Volatile Online Marketing objectives

Tuesday, June 22nd, 2010

In today’s time, every business house, irrespective of size, is definitely looking at social networking channels to market itself. Initially, when social media sites came into being, the idea was to network, gossip, connect and share. They were nothing less than a revolution in communication and brought people closer.

Marketers have discovered great potential in these [...]


Twitter Cuts off Third-Party Ads

Friday, May 28th, 2010

Twitter’s recent Ad crackdown alienating the developer community comes as no surprise. In fact, many industry watchers have seen it coming for some time now; it was just a matter of ‘when’. And well, as expected brickbats have started flying in thick and fast, especially from the developer community and third-party advertising networks like Ad.ly [...]


How to use LinkedIn for promoting your Business

Monday, April 5th, 2010

When I am talking about Social Media, particularly for the small businesses and for whom the time to invest in less and want to jump into social media quickly being on one or two social media site out of continuously growing social media tail, then I’d suggest them to try LinkedIn or Facebook, the truth [...]


Best Social Media sites to begin with

Monday, February 15th, 2010

I recently wrote an article on Social Media Marketing- Boon or a Bane, and this blog post follows up on that by offering a list of the best social media websites to start your business idea with.
There are a great deal of social media sites on the internet, sometimes too many. Most of them are [...]


Social Media Marketing- Boon or a Bane

Monday, February 8th, 2010

“What the heck is this Social Media Marketing”?

Since, I am into the Online Marketing Industry; I heard this statement hell lot of times from friends, relatives, colleagues and professionals working in different domains.

Well, I am not considered to be a Social Media Guru nor an Online Marketing expert. I am just a common man [...]


Twitter and Branding

Monday, November 23rd, 2009

Twitter is a micro blogging tool, and if you have not heard about it yet, you are either living under a rock or never went online (Now’s a good time to subscribe-twit twit.)
Twitter is a micro-blogging site that has millions of people writing what look like encrypted messages that combine #hashtags, @replies, text-speak and shortened [...]


Why and How To Use HashTags in Twitter

Thursday, August 6th, 2009

Twitter, undoubtedly is one of the easiest and the most under utilized social media tool. With Social Media being touted as the next wave of innovative and a poised tool for marketers to reach out to the relevant section of audience for a business online.
Being an Online Marketing company, we are always asked by clients, [...]


Role of Social Media in Mumbai terror attacks

Wednesday, December 10th, 2008

‘mum’-‘ba’-‘aai’
The words ‘mum’ in English language refer to mother, ‘ba’ in Gujarati means mother and so does ‘aai’ in Marathi.
The entire nation was taken by surprise and so was the world. A group of 10 cowards who came and killed innocent people on the roads of that fateful night of 26th November 2008 in Mumbai.
Innocent [...]