Tag: SMM

Team OMLogic arrived at the ITC Grand Chola, Chennai, venue of NASSCOM HR Summit only to be left awestruck by its hospitality and grandness. Beautifully decorated and brilliantly crafted, the venue seemed drenched in the spirit of the summit. Entering through the shipyard gate, one could see the main stage in the form of a ship…

How can we not learn from an app that is a virtual tsunami on the PlayStore? An app that generated a revenue of $4.9 million on the very first day and has 26 million daily active users in USA. Pokemon Go as we know is the new ‘viral’ thing today. The success isn’t limited to…

Have you been cribbing about Reddit’s stringent policy against brand promotions all this while? If yes, then this one piece of news shall make you hip-hop! 😉 Reddit just announced its new ad product ‘Promoted User Posts’ that will give brands a fair opportunity to advertise without disrupting the control of its user community. According…

Employees don’t choose work places; they choose bosses. If you don’t like your job, you can change it but what if you don’t like your boss? Well, you are officially doomed! Here are 11 types of bosses that you are likely to meet in your professional journey. The Workaholic Rihanna got inspired by him when…

Social media is one area of business where you don’t need to outspend your competitors in order to beat them. – Jeremy Waite Instead, you just need to outwit them in ways which benefit brands more creatively and seamlessly. That’s because mere engagement with your fans can never wholly suffice for community building. And when…

Sustainable transport initiatives have gained traction in recent years in developing cities. However, these types of initiatives often overlook what should be a key component in their planning – communication & management of public perception. The big question is: What will make people prefer public transport as a preferred mode of transport? For every social…

The Industry published an article recently asking people to stop saying “social media”: Is it when it is so ubiquitous that the entire internet has a social layer, imposing its paradigms on every piece of content? Is it when we treat it as a given that the internet should be used for interaction as much…

One of the perks of working in marketing and sales is that you get to attend a number of seminars and conferences – whether as participants or speakers. And, I have been lucky enough to do just that myself. However, what I witnessed at the Oriflame Directors Seminar in Agra recently was something I was…

Social Media is undoubtedly the latest kid on the block in the world of marketing. Today, the marketers know the edge it brings to the established brands as well as those in making. But, what does social media mean to those who are on the verge of starting their career? Do they really know about…