Social Media Marketing- Boon or a Bane

Monday, February 8th, 2010

“What the heck is this Social Media Marketing”?

Since, I am into the Online Marketing Industry; I heard this statement hell lot of times from friends, relatives, colleagues and professionals working in different domains.

Well, I am not considered to be a Social Media Guru nor an Online Marketing expert. I am just a common man [...]


Take advantage of YouTube for your business

Monday, February 1st, 2010

YouTube has been a revolutionary invention in promoting your message through videos. It has been a one of its kind of digital communication tool to facilitate your message reach to your audience in a more absolute manner. You can find almost every video you are looking for on YouTube from science and history to astronomy. [...]


Taking your Business to the Discussion Forums.

Monday, November 9th, 2009

Discussion Forums have always been a great way of promoting a website and interacting with people. It becomes way easier for you to promote a website, business and or getting traffic to your website especially, when you become a good level participating member in the forums.
So, this post is specially about promoting your business through [...]


Making Sense of SMM (Social Media Marketing)

Tuesday, August 18th, 2009

Everyone is talking about ‘Social Media’ these days. SMM is the buzzword in the town. Media is riding on the ‘Social Media’ boom to catch the eyeballs. Yet, most of us are grappling to leverage the ‘true’ value of Social Media Marketing. Isn’t that expected? Today, SMM is going through the journey, [...]


Facebook: An Open Space for Engagement

Tuesday, August 11th, 2009

I just logged into my Facebook account and the first thing I saw was one of my college senior photographs of his vacation trip to Gomba Romoa.
I really liked the photographs and I went on to see all the photographs in the album. The point is I haven’t met this guy in last 10 years [...]


Conference Blogging: A powerhouse waiting to be plugged!

Monday, January 12th, 2009

I recently blogged the annual global conference of IIT Alumni, PanIIT 2008. It was a 3 days event focused on innovation across various domains including Rural Transformation, Entrepreneurship, Technology, and Infrastructure etc.  With roughly 300 CEOs in the delegates and 6 parallel tracks of sessions, this conference offers unmatched depth and breath of experience across [...]


Top 6 Tips to Expand Your LinkedIn Network

Saturday, December 6th, 2008

Given the proliferation of Social Media, your profile on Social and Professional networking sites deserves a significant attention. Globally, people are harnessing the power of social media for varied purposes – to attract customers, partners and talent are some of common objectives achieved through professional networking.
But, not everyone is equally successful in meeting [...]


Top 3 Reasons to use LinkedIn Answers

Tuesday, September 23rd, 2008

LinkedIn Answers is one of the most powerful and under utilized Professional Networking tools available today. Here are my take on top 3 reasons to leverage LinkedIn Answers.
1. FREE Expert Advice: Obviously, the most common reason to use LinkedIn Answers is to get free advice. Almost contrary (you still need to put effort to ask [...]