Tag: featured

Whether your business is a small mom-and-pop or a multi-billion dollar corporate, digital marketing has become the norm for increasing the bottom line. But the problem that marketers face today can be aptly described in John Wanamaker’s words, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”…

Companies across all verticals have rapidly started to look at collaborative ecosystems as a tool and a catalyst to capture market prospects and opportunities. Not too long ago, businesses operated within a boundary. But with the advent of digital media, much has changed in this front. And this has added to complexities in the industry…

Employees don’t choose work places; they choose bosses. If you don’t like your job, you can change it but what if you don’t like your boss? Well, you are officially doomed! Here are 11 types of bosses that you are likely to meet in your professional journey. The Workaholic Rihanna got inspired by him when…

We belong to ‘live-in-the-moment’ generation. We create, consume and share content at such a pace that there’s barely any time to pay heed to anything that doesn’t relate to us. We’re looking for instant gratifications, on-the-spot answers to everything that rules our mind during ‘that moment’. We’re losing patience and that is causing massive troubles…

You know the times when you are having a really bad day at work, the boss is all over you, coffee machine is broken and you are hungover from last night; one genuine morning greeting from your client can almost fix everything! 🙂   They may have been harsh some days but they definitely do…

Back in 2010, when the digital media was an unexplored piece of land, we jumped into the sea to find the pearls of success and since then there has been no looking back. Just when we were least expecting it, HBO happened to us. We have been digital partners of HBO India since then. We’ve…

At OMLogic, we believe in the social nature of social. For us, social media is the environment for change. It’s the platform that should be used by every mass mobilization initiative for influencing perceptions, creating advocacy and make the society better. Brands only leverage the presence of people for promoting themselves. First when we heard…