Online Marketing Insights

‘Professionals create the Content – Amateurs consume it.’ Since the invention of the printing press hundreds of years ago until a decade back, this statement had defined how media functions. Be it books, newspaper, radio, film or television, one and all followed the same mantra. This basically resulted in a kind of monopoly that these [...]

Facebook is going to remove the App Profile Pages by Feb 1, 2012. Migrate your FB apps to traditional FB pages. Developers can now use the Add Page Tab Dialog to add page tabs to their Facebook pages. Facebook is coming with yet another change in how apps are integrated to its traditional pages and [...]

Now this is what I call innovation. Facebook has just done something which seems inspired by Google+. It has introduced the concept of Google+ circles in the form of Smart Lists. It has introduced three main improvements, which it is claiming will change the way you interact with your friends. The three main improvements are [...]

To sustain Leadership in the market, companies have to keep on adding something new in their offerings. Same is the case with social networking giant Facebook. To sustain Leadership in the social networking arena & to maintain popularity among its userbase, Facebook is adding something new to its product line every other day. Recently, it [...]

So finally!!! Much awaited Facebook updates have been rolled out. We are pretty happy to see these in particular. It looks like that Facebook has taken some cue from Google+ & a little bit from Twitter. We are going to talk about all the latest features in ‘Keep It Simple Silly’ way. Users who have [...]

Just 15 minutes back, we noticed a sudden change in Facebook profiles. The differences which we noticed are: Images seems larger (As in Google+) And a ticker, which is showing all my friend’s & page’s live feeds in it. As you have already seen in some of the websites, blogs, and RSS feeds, Ticker is [...]

Addas for talking cricket now go digital thanks to social media experts like OMLogic. When cricket comes calling in India, even Bollywood hibernates to non-action for half a quarter. No big ticket releases are expected to come up for the duration of the Cricket World Cup 2011 which is being held in the subcontinent this [...]

Content, as they say, is still king. Copy plays a stellar role in any social media marketing campaign. You may have the best social media strategy and incorporate them in your blogs, tweets, scraps and pretty much anything that is social; however, without the proper social copywriting or content writing strategy and technique, all will [...]

OMLogic Consulting has recently launched an interactive & dynamic website, designed and developed with cutting edge technologies. It is a CMS (content management system) based website with rich interactive features that would enhance the company to reach out to its users, clients and community easily. The newly refurbished website is easy to use and more [...]

This is not my first write up on LinkedIn and its capabilities and utilities in a highly connected and networked world that we live in. However, in all my previous discourses, I emphasized and stressed on taking a holistic approach to effective marketing with LinkedIn.Unlike other social networking sites like Facebook, Twitter etc, LinkedIn not [...]