Social Media World: A Weekly Round-Up

Instagram launched offline mode for Android users; Facebook messenger launched group bots and discovery tab. Read all that is new in the social media world.

Instagram on Android got offline mode: Android users, rejoice! You can now access Instagram on offline mode. Yes, you can now like, comment on pictures, follow and unfollow other Instagrammers without internet connectivity. When your phone gets connected with the internet, Instagram will go back through this history and complete each of those actions. Catch all the action here.

Messenger launched group bots and discovery tab: During the F8 summit, Facebook launched chat extensions (group bots) and discovery tab. While chat extensions will enable multiple people to chat with same businesses at the same time, discovery tab will make it easy and simple for people to find the businesses they care about in Messenger. Brands like Spotify, TheScore, OpenTable, Food Network, NBA, Wall Street Journal and Kayak are already present in chat extensions. Read more about the features here.

Facebook launched AR camera effects: A platform for developers to encourage augmented reality (AR) camera effects. With an AR platform, users will be able to leave a virtual note for a friend at a restaurant or create artwork that appears on a building wall when looking at it with your phone. The social networking giant will launch software to help developers create such experiences called AR studio. Read all the details here.

Snapchat introduced world lenses live filters: The snap-first app just added a new way to use filters that go beyond faces. The new ‘World Lenses’ add AR elements to any scene that users capture through their cameras. The idea is to enable users to paint the world with 3D experiences. The feature doesn’t require any QR codes to anchor and generate graphics for the filters. Read details about the feature here.

Do share your thoughts on these developments in the comment box.

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