Online Marketing Insights

Addas for talking cricket now go digital thanks to social media experts like OMLogic. When cricket comes calling in India, even Bollywood hibernates to non-action for half a quarter. No big ticket releases are expected to come up for the duration of the Cricket World Cup 2011 which is being held in the subcontinent this [...]

Content, as they say, is still king. Copy plays a stellar role in any social media marketing campaign. You may have the best social media strategy and incorporate them in your blogs, tweets, scraps and pretty much anything that is social; however, without the proper social copywriting or content writing strategy and technique, all will [...]

This is not my first write up on LinkedIn and its capabilities and utilities in a highly connected and networked world that we live in. However, in all my previous discourses, I emphasized and stressed on taking a holistic approach to effective marketing with LinkedIn.Unlike other social networking sites like Facebook, Twitter etc, LinkedIn not [...]

Twitter’s recent Ad crackdown alienating the developer community comes as no surprise. In fact, many industry watchers have seen it coming for some time now; it was just a matter of ‘when’. And well, as expected brickbats have started flying in thick and fast, especially from the developer community and third-party advertising networks like Ad.ly [...]

Imagine, you start your day sitting down with a cup of coffee… you search your company name online and the top result is someone slamming your company, your brand or you. I am not kidding, it’s very possible that conversations about you and your company are taking place across the web on various social networks [...]

Twitter is a micro blogging tool, and if you have not heard about it yet, you are either living under a rock or never went online (Now’s a good time to subscribe-twit twit.) Twitter is a micro-blogging site that has millions of people writing what look like encrypted messages that combine #hashtags, @replies, text-speak and [...]

Discussion Forums have always been a great way of promoting a website and interacting with people. It becomes way easier for you to promote a website, business and or getting traffic to your website especially, when you become a good level participating member in the forums. So, this post is specially about promoting your business [...]

This post will provide an overview of how SMM can become an effective and an integral part of a business’ overall marketing strategy and is meant for people who have none to little Social Media Marketing experience and are exploring the use of Social Media for their businesses. We will also discuss various attributes of businesses that impact the social media strategies that might work for them.

Everyone is talking about ‘Social Media’ these days. SMM is the buzzword in the town. Media is riding on the ‘Social Media’ boom to catch the eyeballs. Yet, most of us are grappling to leverage the ‘true’ value of Social Media Marketing. Isn’t that expected? Today, SMM is going through the journey, which SEO (Search [...]

What is ADAMO? Well, you would have seen notebooks, laptops, Mac’s and I am sure just like me, you would be a huge fan who would have gasped on the Mac Book Air, when it was launched. History repeats itself, just that in technology, we always better historical experiences DELL’s ADAMO gives the whole proposition [...]