Archive for the 'Web 2.0' Category

Twitter and Branding

Monday, November 23rd, 2009

Twitter is a micro blogging tool, and if you have not heard about it yet, you are either living under a rock or never went online (Now’s a good time to subscribe-twit twit.)
Twitter is a micro-blogging site that has millions of people writing what look like encrypted messages that combine #hashtags, @replies, text-speak and shortened [...]


Taking your Business to the Discussion Forums.

Monday, November 9th, 2009

Discussion Forums have always been a great way of promoting a website and interacting with people. It becomes way easier for you to promote a website, business and or getting traffic to your website especially, when you become a good level participating member in the forums.
So, this post is specially about promoting your business through [...]


How do I determine what Social Media Marketing Plan will work for my business?

Sunday, September 6th, 2009

This post will provide an overview of how SMM can become an effective and an integral part of a business’ overall marketing strategy and is meant for people who have none to little Social Media Marketing experience and are exploring the use of Social Media for their businesses. We will also discuss various attributes of businesses that impact the social media strategies that might work for them.


Making Sense of SMM (Social Media Marketing)

Tuesday, August 18th, 2009

Everyone is talking about ‘Social Media’ these days. SMM is the buzzword in the town. Media is riding on the ‘Social Media’ boom to catch the eyeballs. Yet, most of us are grappling to leverage the ‘true’ value of Social Media Marketing. Isn’t that expected? Today, SMM is going through the journey, [...]


ADAMO – How DELL is leveraging Design and spreading it through a Viral Marketing Campaign

Thursday, March 19th, 2009

What is ADAMO?
Well, you would have seen notebooks, laptops, Mac’s and I am sure just like me, you would be a huge fan who would have gasped on the Mac Book Air, when it was launched.
History repeats itself, just that in technology, we always better historical experiences
DELL’s ADAMO gives the whole proposition a whole new [...]


Conference Blogging: A powerhouse waiting to be plugged!

Monday, January 12th, 2009

I recently blogged the annual global conference of IIT Alumni, PanIIT 2008. It was a 3 days event focused on innovation across various domains including Rural Transformation, Entrepreneurship, Technology, and Infrastructure etc.  With roughly 300 CEOs in the delegates and 6 parallel tracks of sessions, this conference offers unmatched depth and breath of experience across [...]


Top 6 Tips to Expand Your LinkedIn Network

Saturday, December 6th, 2008

Given the proliferation of Social Media, your profile on Social and Professional networking sites deserves a significant attention. Globally, people are harnessing the power of social media for varied purposes – to attract customers, partners and talent are some of common objectives achieved through professional networking.
But, not everyone is equally successful in meeting [...]


So how do you explain the benefits of the accurate Social Media for your clients’ business?

Thursday, November 13th, 2008

Ask your client does he know why Barack Obama is the President-elect and Mccain is not!
If your client does know it, well, half your work is done and if he does not hmmm…you have a perfect playground to set your rules!
Strange it may sound, but if we trail the campaigns of both Obama and Mccain, [...]