Everyone is talking about ‘Social Media’ these days. SMM is the buzzword in the town. Media is riding on the ‘Social Media’ boom to catch the eyeballs. Yet, most of us are grappling to leverage the ‘true’ value of Social Media Marketing. Isn’t that expected? Today, SMM is going through the journey, [...]

Do you know that your Google Adwords campaign’s ROI depends significantly on the Quality Score? The quality score not only influences the amount you pay for every Click in your campaign but also determines the number of Clicks your campaign will receive.
However, the way the Ad Auction (Quality Score, Ad Rank, CPC, Ad Position etc) [...]

Given the proliferation of Social Media, your profile on Social and Professional networking sites deserves a significant attention. Globally, people are harnessing the power of social media for varied purposes – to attract customers, partners and talent are some of common objectives achieved through professional networking.
But, not everyone is equally successful in meeting [...]

Since inception, OMLogic has been contributing to conferences worldwide in various forms: Online Marketing Partner, Blogging Partner or Speaker! Here is a list of some of the future conferences, where you can meet OMLogic founders:

TiEcon 2008 (Oct 22-24, 2008 | Delhi): OMLogic is the Online Marketing partner for this event. Using its [...]

LinkedIn Answers is one of the most powerful and under utilized Professional Networking tools available today. Here are my take on top 3 reasons to leverage LinkedIn Answers.
1. FREE Expert Advice: Obviously, the most common reason to use LinkedIn Answers is to get free advice. Almost contrary (you still need to put effort to ask [...]

Given the socially networked world today, all of us understand the importance of writing catchy headlines. That is why you need to pay attention to the headlines you write in any of your web pages.
However, search engines are even more interested in the Title Tag, the text that appears in the top of the screen [...]

Among various benefits internet offers to its users, “Voice of the customer” is one of the most powerful tools. The notion “Customer is the King” is absolute reality in the internet age. Let me share a recent real life incident in which I personally experienced the power of being online.
Last year I bought a new [...]

In 2007, OMLogic started OM Careers, a non-profit, online marketing careers community, dedicated to addressing the challenge of lack of skilled resources in the Online/Search marketing industry, and becoming a unique contact-point for everything you need to know about Online Marketing. On Jan 12, OM Careers is playing host to world’s first online marketing careers [...]